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Privacy Policy

Last updated: 23 October 2025
1. Who We Are

SmartPark 360 is a trading name of EngineersM8 Ltd, registered in England and Wales (Company No. [insert number]) with its registered office at:
128 City Road, London, EC1V 2NX, United Kingdom.

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SmartPark 360 provides car park management, access control and enforcement technology including ANPR (Automatic Number Plate Recognition) systems, payment processing, and user portals for site owners and drivers.

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For data protection matters, our contact person is: data@smartpark360.co.uk

We are the Data Controller for personal information collected through our systems, websites, and devices.

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2. What Data We Collect

We may collect and process the following personal data depending on how you interact with us:

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From ANPR Cameras

  • Vehicle Registration Mark (VRM)

  • Entry and exit timestamps

  • Site location and camera ID

  • Images of vehicles (which may incidentally include individuals)

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From Payment and Portal Users

  • Name and contact details

  • Vehicle registration(s)

  • Payment details (processed via Stripe or approved third-party payment providers)

  • Account login credentials

  • Transaction and parking history

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From Landowners and Clients

  • Business contact information

  • Contractual and billing details

We do not intentionally collect or process special category (sensitive) data.

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3. How We Use Your Data

We use personal data to:

  • Manage vehicle entry and exit for authorised users

  • Enforce parking terms and conditions

  • Process payments and issue receipts

  • Maintain audit and compliance records

  • Provide customer support and account management

  • Improve and secure our systems

  • Meet legal and regulatory obligations

All processing is carried out under one or more lawful bases defined by the UK GDPR and Data Protection Act 2018, including:
Contract, Legitimate Interest, Legal Obligation, or Consent (where required).

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4. How Long We Keep Your Data

  • ANPR images and VRM data: typically retained for up to 90 days, unless required longer for enforcement, appeals, or legal reasons.

  • Payment and account records: retained for 6 years in line with tax and audit requirements.

  • Enforcement cases (PCNs): retained until the case is resolved and any statutory appeal periods have expired.

Data is automatically deleted or securely anonymised once no longer required.

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5. How We Share Your Data

We may share data with:

  • Payment processors (e.g. Stripe) to handle transactions

  • DVLA – to obtain keeper details for enforcement purposes (as an AOS and BPA member)

  • Authorised landowners or agents for managing their car parks

  • IT and cloud providers supporting our infrastructure (under data processing agreements)

  • Law enforcement or regulators where required by law

We do not sell personal data.

All third parties are vetted and required to handle data securely and lawfully.

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6. Data Security

We implement multiple layers of security including:

  • Encrypted data transmission (HTTPS and VPN channels)

  • Secure cloud servers within the UK / EEA

  • Access controls and authentication logging

  • Regular security testing and auditing

Access to ANPR data and portals is restricted to authorised staff and clients with specific roles.

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7. Your Rights

Under UK data protection law you have the right to:

  • Request a copy of your personal data (Subject Access Request)

  • Request corrections or deletion of your data

  • Object to processing based on legitimate interests

  • Withdraw consent (where applicable)

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

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Contact the ICO: www.ico.org.uk | 0303 123 1113

Requests should be emailed to data@smartpark360.co.uk.
We respond within one month unless an extension is justified.

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8. International Transfers

All data is stored and processed within the UK or EEA.
If data must be transferred outside these regions, we ensure adequate safeguards (e.g. UK Addendum to EU Standard Contractual Clauses).

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9. Cookies and Website Tracking

Our website and portals use cookies to improve user experience and analytics.
Essential cookies are necessary for system functionality.
Optional analytics or marketing cookies require your consent on first visit.
You can adjust preferences via your browser settings at any time.

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10. Updates to This Policy

We may update this policy periodically to reflect changes in our systems or legal requirements.
The latest version will always be available at www.smartpark360.co.uk/privacy.

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11. Contact Us

If you have any questions or concerns about this policy or how we handle your data, please contact:

📧 data@smartpark360.co.uk
📮 EngineersM8 Ltd T/A SmartPark 360
Unit 8 Canal Business Park, Dumballs Road, Cardiff, CF10 5FE

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